Rita Saardi was born in Lebanon, raised in Stockholm, and educated in Paris. Quickly after finishing design school in Paris in 2004, she presented her graduation collection during Rookies, a young designer fashion fair in Stockholm, and was immediately celebrated by the Swedish press. In 2006, she participated in the arabic version of Project Runway in Lebanon. She made it all the way to the final but was unable to profit from that success when war suddenly broke out in the country. After that experience, she decided to return to Paris and slowly rebuild her label. In 2008, she presented a new collection entitled Between Heaven and Earth in Stockholm and was again hailed by Sweden's press. This year, she has just completed All Wrapped in Black, her newest collection.
All Wrapped in Black focuses on a Black, Ink and Grey colour palette with touches of gold and silver... a palette quite different than her past leanings towards white and pastels. At the beginning of the creative process, Rita was feeling quite dark. She imagined her silhouettes engulfed in black, representing a 'malaise' but little by little she found the fabrics revolting against her - as if they were having their own party, springing out at shoulders, twisting around arms. So in the end, we get a rather positive, happy feeling.
Rita made a video commemorating the collection, visible on her website.
The Glamour and Glitter Questionnaire:
City/Cities? For the last 10 years I've been bouncing between Paris & Stockholm, I'm planing on moving back to Stockholm where I'm hoping to really start my label...and would like it very much if I could spend more time in Beirut.
Breakfast? A glass of water or tea in front of my computer checking mails... Sometimes I dance.
Lunch? Unfortunately I often skip lunch ( which ends up by me eating everything I can find the rest of the afternoon....) but if I could I would definitely have Lebanese food... not the ones we get in Parisian restaurants though....Burk. I love the big salads you can find in Sweden, they are so fine...
Coffee? In Stockholm I drink more coffee since Swedes are known for their "fika" ( a break for coffee/ Tea & swedish sweets at any time of the day ) plus they have really good Italian coffee places... In Paris I drink my own tea at home... or a quick espresso at any café trottoire I can find....
Drinks? I would like to have Champagne more often, otherwise lately I'm becoming a white wine / Rosé person....
Dancing? With my husband we never go out clubbing.... for many reasons.... but since I'm a dancing queen deep in my soul you can often hear my loud music and I would be dancing in our living room like crazy.... apologies to all my neighbors...
What do you do for fun? I love walking around in Paris and just stopping whenever I feel like it to take a picture or just sit in a park or by the Seine ... If my husband is with me I'm the happiest girl in town :)
Where do you find inspiration? Before I used to look for inspiration today it can be anything really, I guess l am inspired by life itself and I'm guided by my own feelings...... I don't carry around a notebook anymore... because I realized that I just love creating in the flou of the moment... often it's much more interesting then actually drawing something etc... the pieces turns out to be much more alive this way.... I still don't have any production and I create everything by myself so I'm quiet free.
Rita has a blog that to her resembles a girl's diary... sometimes carrying important information, sometimes just fun and naive.
Inspirational Images from Rita Saardi:
Images from Rita's past collections after the jump: